Erratum: Revenue management in the car rental industry: A stochastic programming approach
نویسندگان
چکیده
منابع مشابه
Revenue Management Saves National Car Rental
In 1993, National Car Rental faced liquidation. General Motors Corporation (National's parent) took a $744 million charge against earnings related to its ownership of National Car Rental Systems. National faced liquidation, with the loss of 7,500 jobs, unless it could show a profit in the short term. National initiated a comprehensive revenue management program whose core is a suite of analytic...
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ژورنال
عنوان ژورنال: Journal of Revenue and Pricing Management
سال: 2011
ISSN: 1476-6930,1477-657X
DOI: 10.1057/rpm.2011.2